‘Designed for Dell’ products reflect your style

July 15, 2008 (USA)

Blending function and fashion, Dell has introduced Designed for Dell, a line of bags and accessories that adds style and flair to the personal computing experience. The inaugural selection of backpacks, computer sleeves, audio devices, mice and hard drives is distinguished by color, fit and finish that complement Dell PCs, like the new Studio laptops. The accessory portfolio incorporates subtle design elements from the PC to create an integrated style.

Launched in June, Dell Studio laptops come in standard Jet Black and six optional color choices: Plum Purple, Tangerine Orange, Flamingo Pink, Midnight Blue, Ruby Red and Spring Green. For a more subtly personalized laptop, a high gloss Graphite Grey version can be customized with contrasting black, blue, pink or red edge trim around the display back.

“We are collaborating with technology and fashion leaders to create complementary bags and accessories that offer Dell customers unique ways to express themselves,” said Andrea Kalmans, Dell Accessories Product Manager. “Whether you’re at home or in your favorite spot to see and be seen, Designed for Dell products reflect your style.”

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