Once again, Scarlett Johansson, one of the most internationally-famous Fashion models, will feature in the new MANGO winter campaign. This is the third time the actress has launched the firm’s new designs since she became the face of the brand last year.

A typical London residence was the setting chosen by MANGO for the photo shoot, in which the actress once again posed before the camera of Mario Sorrenti. The prestigious photographer, who has collaborated with MANGO since Scarlett became the face of the brand, succeeding in immortalising the more elegant and romantic side of the actress. Jane How was responsible for the styling, while Lucía Pieroni and Oribe, respectively, were responsible for make-up and hair styling.

In this new collection, MANGO takes a fresh look at the timeless classics of British country style: trench coats, double-breasted jackets and tailored coats, without forgetting, in knitwear, the basics and thicker garments with a handmade look.

The carefree combination of these traditional garments is evocative of the late 70s. Tweed, corduroy and leather, together with sheer silks and touches of gold, create a contrast between the masculine and the feminine, giving new meaning to the classics. 

 

Read more about Scarlett poses with new designs of MANGO winter @ Fibre2fashion

 

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The much awaited Saher Dia Spring Summer line dazzled crowds at Day 5 of Dubai Fashion Week during 24th October, 2010 to 28th October, 2010 at atlantis, United Arab Emirates. The creations on display were three types of gowns: evening wear, bohemian chic and bridal Dress.

Simple gowns in gold, white and nudes with shoulder and bust embroidery started the show as models walked in from under an archway of flowers. These were followed by bohemian chic dresses with snake, leopard and other digital prints in pink, grey and silver. Gowns in varying intensities of red, orange, gold, emerald and lilac followed, in a bid to joyously usher in springtime.

Dia’s signature style of simple cuts with strategically placed Swarovski stones was evident in all the ensembles. A bold swimsuit-like outfit encrusted in purple and white crystals with a chiffon cape won instant audience approval.

The bridal collection that followed was a mix of white lace, taffeta tulle and satin, embellished with crystals and accentuated by trailing veils delicately dusted with the precious stones. The collection, titled “Glamorous” made ample use of gold lamé as an under-layer for patterned tulle, adding to the allure and shimmer of the outfit. 

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Victoria's Secret Angel Adriana Lima has been chosen to wear this year's Bombshell Fantasy Bra Pantie Set designed exclusively by Damiani for Victoria's Secret to be featured in the 2010 Victoria's Secret Christmas Dreams and Fantasies Catalogue and on the runway at The Victoria's Secret Fashion Show which airs Tuesday, November 30 (10/9C) on the CBS Television Network.

This is the second time Adriana has been selected to wear coveted Victoria's Secret Fantasy Bra. Valued at $2 million, the Bombshell Fantasy Bra Fabric is comprised of more than 3000 brilliant cut white diamonds, light blue sapphires and oval-shaped topazes, all set in 18 karat white gold.

The bra features an astounding 60 carats of diamonds and 82 carats of sapphires and topazes and the bra pattern was designed to evoke a heavenly display of swirling stars and constellations—perfect for a Victoria's Secret Angel. The bra took six Damiani craftsmen 1500 hours of full-time labor to complete. Each diamond was meticulously hand-set to create this wearable piece of art.

The fantasy bra is featured in the 2010 Victoria's Secret Christmas Dreams and Fantasies Catalogue hitting mailboxes on October 20th. It is the jewel-in-the-crown of the Victoria's Secret Holiday season, a book bursting with beautiful stories and photography that envelops her in fantasy with every turn of the page. The cover will feature Candice Swanepoel wearing the sexy Limited-edition Miraculous Push-up Leather Bra and matching V-string embellished with pink iridescent crystallized Swarovski elements.

Read More about Adriana Lima endorses Victoria’s Secret Bombshell @ Fibre2fashion

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The inaugural Miami Style Awards not only recognized South Florida's fashion elite in grand style at the W South Beach, but organizers officially announced that Miami International Fashion Week will return to Miami Beach in 2011 and will be rebranded as "Miami Beach International Fashion Week (MBIFW)." The largest Latin American and international fashion event InFashion 2011 in the U.S. drawing innovative designers from around the world is scheduled to take place at the Miami Beach Convention Center March 3 - 6, 2011.

 

Since leaving Miami Beach in 2006, the annual event has grown significantly in its global reach and has earned an influential role in South Florida's garment, tourism, international business, and hospitality industries.

"During the 2010 shows at the Shops at Midtown Miami, we had more than 58 international Fashion designers from 22 countries throughout Latin America, the Caribbean, India, the Philippines, Sri Lanka, Pakistan, Lebanon, Europe who unveiled their latest collections in women's evening wear, pret-a-porter, La perla swimwear, men's wear, jewelry and accessories," said founder and President Beth Sobol. "Overall, it's estimated that Fashion Week contributes about $10 million annually to the local economy as participants spend money on hotels, restaurants, entertainment, and transportation."

MBIFW will continue several of Fashion Week's trademark events such as the exciting Miami Moda & Music Awards show that takes place on the final night and presents honors and awards to pioneering designers and features live performances from electrifying recording stars.

 

Read more about Miami Beach International Fashion Week in March 2011 @ Fibre2fashion

 

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The Middle East Fashion Days by Who’s Next & Premiere Classe in Dubai concluded today on a high note. The three-day event hosted an exclusive mix of over 150 ready-towear and accessory designers at the Madinat Jumeirah. Regional and international retailers attended the event from Kuwait, Qatar, Bahrain, Egypt, Saudi Arabia, Oman, Lebanon and the UAE, along with key industry leaders from the fashion world.

‘Who’s Next and Premiere Classe served as an ideal launchpad for two scoops’, says Joana Samhoun, Managing Director of two scoops. ‘As the distribution arm of suce, we were looking to introduce our designers to a wide range of regional and international buyers and the show provided us with that opportunity. The brands were really well received and we look forward to another successful show next year’.

The final day of the event hosted a catwalk show featuring loungewear by Passionata accessorised by Marbella jewellery, while Ayesha Depala showcased her couture collection to a packed audience, and Essa closed the event as the grand finale with an action-packed safari-inspired show.

The last WGSN forum hosted Sian Tichar from ABCD Publishing, Shazad Haider from fashion school Esmod, and Melina Mitri from local retailer Suce and the newly launched regional fashion distribution agency two scoops.

 

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HUDSON Jeans announces the launch of "The Blues Traveler," campaign in collaboration with Nordstrom and Vogue. The program began Saturday, October 2, 2010 and will extend through November 15, 2010.

Shoppers, readers and brand loyalists will have the opportunity to win amazing prizes, courtesy of HUDSON Jeans, including a grand prize Mini Cooper with custom HUDSON branding; a second prize five-night trip to London; and third prize behind the scenes at a "Vogue Studio" advertising campaign shoot.

Support for the campaign includes two events at Nordstrom locations: Bellevue, WA, (October 2nd) and South Coast Plaza (November 6th) hosted by HUDSON Jeans and Vogue. To launch the campaign, HUDSON Creative Director Ben Taverniti and Megan Dostal, Vogue Styling expert, provided event attendees styling cues, shopping tips and Trend Sheets to guide guests through the collections, while they enjoyed music, mocktails and Fashion models showcasing the looks.

In addition, campaign details and registration information will be found on the Vogue website, as well as HUDSON, Nordstrom and Vogue social media channels.

 

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It was recently disclosed by Madonna and her daughter Lourdes that they had some disagreement over the issue of designing their latest fashion brand ‘Material Girl’.

The mother-daughter duo has launched the new clothing line at Macy's departmental store in New York. They were assisted in this latest venture by their model Taylor Momsen from Gossip Girl.

Lourdes revealed that it is exciting for her to work with her mother, a celebrity and a fashion icon. She has great respect for her style and accomplishments but there were certain decision making issues on which both of them had some disagreements.

Originally Published by Fibre2fashion

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Washingtonian Julia Farr is pleased to announce the launch of her eponymous boutique in Friendship Heights. With the goal of supplying in-the-know, stylish, Washington women with sophisticated, on-trend pieces, Julia Farr is poised to become one of D.C.'s hottest boutiques.

Julia Farr is a wardrobe sales, design, and consultation business with both a boutique and an online store. The collections feature signature basics creating wardrobe foundations by both established and emerging designers, including the Julia Farr label.

"I wanted to capture the style of the woman of Paris, London, and Madrid and infuse it in a boutique in Washington, my hometown," said Farr. "My aim is to blend essential elements of a woman's wardrobe with key trends to create a collection that is both hip and lasting."

 

 

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A new SHAPEWEAR project for a LA PERLA collection that enhances femininity of all women, interpreting the innovative LYCRA beauty fabric:The Science of Shaping.

Today shapewear underwear is one of the fast growing market segment that is and La Perla decided to make its debut in this sector with its exclusive ShapeCouture collection that interprets the new LYCRA beauty fabric dimension.

INVISTA, one of the largest producer of fibre solutions for textile applications, owner of the LYCRA fibre trade name, has developed the innovative LYCRA beauty fabric platform that, availing itself of an exclusive scientific method for measuring comfort level in fabrics and garments, allows the quality and performances of newly conceived fabrics for shapewear to be evaluated and certified.

For its ShapeCouture collection in addition to two types of elastic fabric produced by Brugnoli, My Fair and Fashinant both containing about 30% LYCRA fibre, La Perla chose the Piave style R618 tulle by Piave Maitex. Although these Brugnoli articles are lightweight fabrics, completely in keeping with the elegance of this collection, they still manage to develop a very high level of comfort and strength which puts them quite righly in the LYCRA beauty fabric Smoothing category as “Specialty” fabrics. The Piave style R618 tulle by Piave Maitex has also obtained the qualification as LYCRA beauty fabric Sculpt.

 

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Stacey Dash, the beautiful Model and talented model, actress & Fashion designer can be seen wearing the latest Tiret campaign. The campaign is shot for 2 different collections. One featuring the Gotham collection and the other featuring “Second Chance.”

Stacey has become widely known for her role as Dionne Davenport in the 1995 hit film “Clueless.” She has recently appeared on CSI (Crime Scene Investigation.) Stacey Dash complements the classic, well crafted, & timeless masterpieces in a beautiful way that only she can portray.

Dreamt in New York and brought to life in Geneva, the latest masterpieces by Tiret New York not only adore time, but also worship it in all its glory through handcrafted creations that are beautiful to behold – from the inside to the outside. Tiret New York encompasses everything that America’s most famous city is made up of: energy, bright lights, finance, art, culture, theatre, lifestyle Apparel, radical thinking and more. Daniel Lazar, founder and creative director of Tiret, accomplished designer, takes all these elements and infuses them into his customized, exclusive diamond timepieces incorporating traditional Swiss watchmaking precision and engineering.

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