Bollywood actress and model Jacqueline Fernandez will feature in ad campaign of Rage Knit Online, a well-known womenswear brand that specializes in winter wear.

The brand believes that Jacqueline would be able to bring a punch of freshness, energy and dynamism to its trendy winter garment collection.

Rage Online, the online platform of Rage, is quickly becoming the preferred ecommerce portal for women’s apparel, especially for fashion conscious women. It has women’s winter jackets, girls fashion tops and ladies cardigans that are in sync with the latest international fashion trends for women.

Rage Knit, the parent company of the online portal, has a retail presence across India through its 25 exclusive brand outlets (EBOs) and more than 500 multi-brand outlets (MBOs). 

The brand’s collection offers knitted tops, dresses, jumpers, cardigans, woven blouses, tunics, capes and ponchos for women.

Rage has a production unit in Punjab’s Ludhiana that is equipped with latest knitting and finishing machinery. 

 

Read More about Jacqueline is face of women’s winter wear brand Rage @ Fibre2fashion

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AHMEDABAD: Designs to reintroduce traditional Indian dress into modern society has helped a student of National Institute of Design (NID) to earn a berth at the Lakme Fashion Week Summer/Resort (LFWSR) - 2012 in Mumbai.

The final year student at NID, Yogesh Chaudhary has been selected to present his designs in the Gen Next category along with six designers from all over the country. Chaudhary's designs will be presented on the ramp on March 2. The LFWSR 2012 will be held from March 1 - 6.

"My designs are inspired from traditional garment with modern sophistications. The intention is not to let the traditional garments to fade away but allow them to continue, by adapting for today's people," said Chaudhary.

Chaudhary has designed 20 sets of ensembles in his collection called 'In a Box'. Around 10 of them will be displayed on the LFWSR ramp. "The collection is a tribute to stripes and box-pleats. It is a confluence of minimal yet original ensembles and traditional Indian silhouettes. The collection is an assortment of the finest woven cottons, knitwear and silk-chiffons."

Talking about taking part in LFWSR he said, "My intention is to start my own label after I graduate from NID. So this exposure to LFWSR is a big opportunity."

The Gen Next category of LFWSR is aimed at launching some of the most popular names of the fashion industry and mentoring new talent.

  

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The ravishing fashion models and Albanian Miss Universe 2010, Angela Martini, has graced the pages of top fashion magazines and runways, and is now in hot pursuit of her newest title: entrepreneur.

The esteemed model has recently built her own company called the "The Martini Corporation," fulfilling her dream of establishing her own bikini, bra-pantie-sets collection. Eileen Koch & Company, INC. has been retained by Angela Martini to handle all of her public relations needs.

At the age of 20, Martini signed with Elite Model Management and moved from Switzerland to New York in pursuit of becoming an international fashion model.

The sexy Albanian native instantly captured the eye of the fashion world, and has been a favorite for editors at top magazines such as Esquire, Sports Illustrated, GQ, and Lovecat Magazine.

The seasoned runway model has walked for several elite designers at the Mercedes Benz Fashion Week in New York and Miami every year since 2007. 

View More Albanian Miss Universe launches bikini line  @ Fibre2fashion

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Keeping abreast with the urban universe and modernization of Men's clothing, Celio the leading apparel Menswear brand from France unlocked the doors to its flagship store at Linking Road, Mumbai. The evening saw a host of models along with Bollywood actor Ritesh Deshmukh walking the ramp with the help of a walking stick and sporting a trendy jacket from the CELIO Club Line.

Spread across 5500 sq ft the flagship store is entirely dedicated to men and offers unique Celio style which is a mélange of trend setting apparel for all occasions. Capturing the varied hues and moods of the young urban man, the flagship store displays a blend of quirky, suave and sophisticated apparel.

The French inspired design concept offers a comfortable ambiance for its customers where they can surf the net on their gadgets and hydrate at the unique Aqua Bar on the first level which offers a wide variety of French H2O, thus making the overall shopping experience relaxing and enjoyable.

Apart the Celio Collection Rouge and the very slick Celio Club, the store will also stock a limited collection of CELIO T-Shirts adding that much desired splash of color and exuberance to your wardrobe.

The French inspired evening began with host giving a delightful introduction to CELIO* followed by a sundown fashion show with a bevy of male models walking to the foot stomping tunes dressed from head to toe in CELIO's exclusive Club Line and premium apparel and accessories from the brand's Autumn Winter 2011 collection.

The guest of honour for the evening, witty and intelligent Ritesh Deshmukh walked in with a broken toe but was spruced up in true Celio style and charmed the guests with his usual humor. On the occasion of the launch Ritesh said, "CELIO's youthful appeal and trendy apparels and accessories are just right for today's urban man.

My personal style statement includes more of casual than formal clothes, while T-shirts and jackets will always be part of my wardrobe; I am looking forward to including more pieces from CELIO's new Club Line. The collection offers latest designs and cuts in earthy and warm tones thus giving the much required edginess and charisma to every man's wardrobe this party season."

 

Read more about Ritesh Deshmukh launches new Celio flagship store @ Fibre2fashion

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Kohl's Corporation and Vera Wang Group announced the launch of Princess Vera Wang, a junior's contemporary, premium lifestyle collection available exclusively in Kohl's stores nationwide and Kohls's website beginning August 2012.

Licensed by a subsidiary of Vera Wang Group to Kohl's under a long-term agreement, Kohl's will be the exclusive provider and marketer in the United States of all Princess Vera Wang merchandise. For Kohl's, growing its partnership with Vera Wang demonstrates the strength of its exclusive and private brand strategy, which accounted for 52 percent of sales in the third quarter of 2011, up significantly from 2010.

"We are pleased to announce the launch of Princess Vera Wang, which builds on our existing partnership with Vera Wang, one of the world's most credible and respected designers," said Kevin Mansell, Kohl's chairman, president and CEO. 

"When we first partnered with Vera Wang in 2007 to launch Simply Vera Vera Wang, there was immediate acceptance and strong response from our contemporary customer. We are confident bringing this level of fashion and quality to our junior's business allows us to increase the value proposition to our younger shoppers and delivers on our commitment to offer world-class brands in each category."

Kohl's first partnered with Vera Wang in 2007 for the launch of Simply Vera Vera Wang, a premium lifestyle collection. Since launch, Simply Vera Vera Wang has been the leading exclusive brand in the women's contemporary category and due to strong customer response, has experienced continued growth. Most recently, Kohl's announced Simply Vera Vera Wang will expand into cosmetics and bridal jewelry beginning in Spring 2012.

 

Read More at  Vera Wang’s new Princess line for Kohl's @ Fibre2fashion

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Kay Celine has made a generous contribution of merchandise that sold at last weekend’s Divine Design B2B marketplace. It is L.A.’s premier event for Fashion and Home. All proceeds went to help Project Angel Food, Los Angeles’ only free meal delivery service for people with HIV/AIDs, cancer, and other life-threatening diseases.

Along with Divine Design, Kay Celine also participated in November's Fashion with Compassion, a charity event hosted by Los Angeles' Stephen S. Wise Temple and Milken Community High School. Proceeds benefited the Save a Child's Heart, and internationally acclaimed humanitarian project whose mission promotes the improvement of quality of cardiac care for young patients.

On the fashion side of things, Kay Celine designer, Kay Kamran has finished her 2012 Spring/Summer line. Kay has long been an aficionado of “desk to dinner”, and this collection certainly follows that ideal. It has Kay's signature beaded chiffon tunics, and fabulous crochet lace pieces in amazing colors, such as aqua, coral, and clover. For that Boho chic look, Cotton Voile in assorted colors that are perfect for Summer.

Read more about  Kay Celine participates in Divine Design @ Fibre2fashion

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VOGUE magazine hosted the annual “Evenings in Vogue” event at the picturesque Miami estate of Loren and JR Ridinger on Saturday, December 3. Loren Ridinger, SVP of SHOP.COM and Jeffrey Kalinsky (Owner of Jeffrey and EVP Designer Merchandising, Nordstrom) hosted over 600 guests in the lavish pool garden on the Ridinger property.

Special guests Angela and Vittorio Missoni celebrated Missoni’s Summer 2012 Collection presented by Nordstrom. The exclusive preview was showcased in a 33-look fashion show poolside with live DJ Frank Delour. Special guests enjoyed VIP car service, courtesy of Lexus. Guests sipped on cocktails compliments of Grey Goose, while they mingled amongst, friends, family, celebrities and influencers.

“It is always amazing working with Vogue every year for one of the most incredible evenings of Art Basel”, said Loren Ridinger. “Working with Angela and Vittorio, legends of Missoni, just helped make it even more spectacular! Always my favorite event of the year.”

Lala Anthony, Paris Hilton & Nicky Hilton, Gabrielle Union, Chris & Adrienne Bosh, Rocsi Diaz, Derek Blasberg, Lily Donaldson, Ilia Calderon, Univision President Cesar Conde, hotelier Andres Balazs, Dennis Rodman and R&B singer Melanie Fiona are several of those who came out to take in the show and celebrate their friend and the evenings host, Vogue 100 honoree, Loren Ridinger.

 

Read More about  Vittorio Missoni’s Summer 2012 Collection @ Fibre2fashion

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Retailer releases Christmas lingeries images featuring model in 50’s Debenhams announced Jilly Johnson, 58, as the face of the Reger by Janet Reger Christmas campaign.

It was déjà-vu for Jilly, who was the first ever model cast by the Janet Reger label, way back in the eighties. Over 30 years on, Jilly still looks fabulous.

Debenhams has been pioneering diversity on the high street for the past couple of years, with campaigns which saw disabled fashion models used in national window campaigns, a ban on airbrushing in photography and the use of older models in nationwide marketing activity.

Using Jilly in the Christmas campaign follows in the path of this diversity trail, which most recently saw the launch of ‘The Style List’- an aspirational photography campaign featuring women in their 40’s, 50’s and 60’s.

The Style List ran in stores in autumn 2010 and received an astounding reaction from customers and press, who were delighted to see beautiful, stylish women, whom they could relate to, representing them in photographic materials.

Michelle Dowdall, spokesperson for Debenhams commented: “We are committed to using a variety of models, which are a variety of shapes, sizes and ages in our photography.

“Our customers are buying into a lifestyle which they feel is representative of themselves, their own tastes and of similar ages.”

 

Read More about Jilly Johnson dons Reger by Janet Reger Christmas campaign @ Fibre2fashion

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Actress Kristen Stewart is on a publicity tour to promote the film The Twilight Saga: Breaking Dawn Pt. 1 just, which opened in the U.S. on November 18, 2011. Recently, she was spotted rocking a black and blue strapless dress from Los Angeles-based fashion designer Monique Lhuillier on The Tonight Show With Jay Leno. The body conscious number highlights one of fall’s biggest trends: color blocking.

This isn’t the first time that Stewart has worn a Lhuillier design. At the 2010 Academy Awards she donned a custom made strapless gown in midnight blue silk satin organza gown. The dress featured a beautifully sculpted bodice and fitted asymmetrical draped trumpet skirt.

Lhuillier, who majored in fashion design at FIDM, launched her self-titled company in 1996, with a bridal collection. After becoming a top American wedding dress designer, Lhuillier added ready-to-wear and eveningwear in 2001. She has attracted fans such as Kristen Stewart, Drew Barrymore, Hilary Swank, and Katie Holmes. There are Monique Lhuillier salons in Beverly Hills and Minneapolis.

“I didn’t know how to cute and sew before I came to FIDM,” Lhuillier explains. “When I was a student I was full of dreams and knew I loved clothing, but I was also scared. I was fortunate that I could start my own line and risk it all.” In addition to her success in fashion, Lhuillier designs a tabletop collection for Royal Doulton, stationery and fine paper, and a bed, bath, and home collection.

 

Read more about Kristen Stewart in Monique Lhuillier on ‘Tonight’ @ Fibre2fashion

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