Iconix Brand Group Inc announced its Rampage brand's new Fall 2011 multi-media marketing campaign with international supermodels 2011 Sports Illustrated Swimsuit cover girl, Irina Shayk. This marks Shayk's first season as the face of the contemporary brand.
Irina Shayk commented, "I was very excited to shoot this campaign because such iconic supermodels have worked with Rampage before me such as Bar Refaeli and Gisele Bunchen." Shayk added, "Rampage's fall collection is beautiful and sexy - it has everything you need to transition your outfit from day to night."
Dari Marder, Chief Marketing Officer, Iconix Brand Group commented, "We are very excited to be working with Irina Shayk for our Fall campaign. She defines the Rampage woman which is sexy and sophisticated. She has the ability to look effortlessly glamorous which is portrayed in the new campaign."
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The new face: Irina Shayk poses in some lingerie having signed up to front Rampage clothing's Autumn collection
Velvet vixen: Irina shows off the purple bra and black knickers as she gazes seductively at the camera
Velvet vixen: Irina shows off the purple bra and black knickers as she gazes seductively at the camera
Hanging around: Running her fingers through her wavy brown hair, Irina shows off a cut-out black dress from the collection
Black and white beauty: Irina showed off her curves in this simple yet chic monochrome dress
World traveller: Irina keeps it all covered as she poses as a sexy businesswoman
Sexy secretary: Irina even manages to look hot in glasses as she poses in a black leather skirt and black bustier bra
Multi-coloured chic: Irina ends the shoot on top of another chair in a tight asymmetrical patterned dress