Show your love for fashion at Pure this Valentines Day


This Valentines Day show your love for fashion at Pure London. Taking place from 14th – 16th February at London Olympia, it is a must visit for all retailers and buyers.

Buyers will have the opportunity to browse over 900 British and international brands all in one place. Gearing up for the show, Pure London will continue to play host to the worlds most creative design talents and established brands presenting a line up of unbeatable Autumn/Winter 2011 collections.

Already signed this season is top designer Calvin Klein, quintessentially British knitwear from John Smedley and with her fabulous new handbag range, Zandra Rhodes.

Source hand selected designer labels, bridge collections, premium young fashion brands, ethical fashion, as well as the largest selection of accessories and footwear in the UK.

Pure London will be once again be the number one hunting ground for all buyers and retailers.


Pure London

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